🔬 Key Features

• Product Type: Purple Toning Hair Shampoo

• Main Purpose: Helps reduce the appearance of unwanted yellow and brassy tones

• Ideal For: Blonde, bleached, highlighted, silver, gray, and white hair

• Toning Effect: Cool, ash, silver, and lavender-inspired tones

• Application: Apply to damp hair and rinse after the desired toning time

• Color Maintenance: Helps refresh the appearance of cool-toned hair between salon visits

• Size: 100 ml / 3.38 fl. oz.

• Best Use: Color maintenance and periodic toning for lightened hair

  
  

💜 Refresh your color. Neutralize unwanted warmth. Bring back that cool, luminous blonde look. Order yours today!

1. What does purple shampoo do?

Purple shampoo uses violet pigments to help neutralize the appearance of unwanted yellow and warm tones, helping blonde, silver, gray, and white hair look cooler and brighter.

2. Is this shampoo only for blonde hair?

It is ideal for blonde, bleached, highlighted, silver, gray, and white hair that may develop unwanted warm or yellow tones over time.

3. How often should I use it?

Usage depends on your hair and desired tone. Many people use a toning shampoo periodically as part of their color-maintenance routine. Adjust frequency based on how quickly warm tones return.

4. How long should I leave it on my hair?

Application time can vary depending on your hair color, condition, and desired intensity. Start with a shorter amount of time and monitor the color while using the product.

5. Can it give my hair a silver or lavender tone?

On very light hair, purple pigments may help create a cooler silver, ash, or lightly lavender-inspired appearance, depending on the starting hair color and application time.